MAPAL is a leading manufacturer of precision tools in the fields of drillers and awls. The company located in Swabian Aalen is present and represented on all relevant markets worldwide. In the course of reframing the echolot Group provide guidance in: brand and product strategies, corporate design, fairs, marketing up to internet presence.
National and international online marketing for the Mapal corporation.
More than 4.300 cooperators worldwide with subsidiary companies and branch offices on all relevant markets.
Content management with TYPO3 in 12 languages.
National and international internet relaunch based on TYPO3 in various languages. The new internet appearance should reflect the new look and feel of the brand. Apart from the new visual alignment, the navigation and the product presentation are also redesigned. Furthermore is the new internet redesigned in regards to search engine optimization SEO.
Consulting and designing the new structure and user interface of the internet appearance by echolot group, realization of the internet appearance based on Open Source editing systems TYPO3. Continuous consulting and further development of contents and functions in accordance with MAPAL. Furthermore, a continuous monitoring and optimization of search engine placement.